Toms Ferrari
Danish-made, and in Swedish candy bowls for so long most Swedes assume otherwise.
What Ferrari are
Soft gummy cars from Toms in Denmark — the Danish answer to Ahlgrens Bilar, and the comparison is unavoidable because both are cars and both are the sweet everyone's childhood had. Ferrari are denser and chewier where Bilar are foam. Most people squash one flat between finger and thumb before eating it, which the texture invites and nobody teaches you.
Danish, on a Swedish candy site
They are Danish, not Swedish, and we would rather say so than let the shelf imply otherwise. They have been in Swedish pick & mix and Christmas bowls for decades, which is a better reason to stock something than where the factory is. The Swedish-made shelf is at Swedish candy.
Original, sour, or salt
Original is the mild one and the place to start. Sur Hallon puts a citric dusting on top that makes your jaw click before the raspberry arrives. Salt Hallon and Salt Persika are the Nordic ones — salmiak salt over fruit, which reads as wrong for about four seconds and then does not. If you have never had salt liquorice, do not start with these; start at the liquorice shelf and work up.
Who it is for
Anyone who finds foam candy too soft. Ferrari sit between a gummy and a chew, closer to MAOAM than to anything Swedish, and they hold up better in a bag that gets carried around.






